Friday 27 January 2017

The Difference Between Direct Marketing and Digital Marketing

Direct marketing is a form of advertising in which companies provide physical marketing materials to consumers to communicate data about an item or services. Coordinate promoting does not include commercials set on the internet, on television or on the radio. The types of direct marketing-Brochures, Catalogue, Fliers, Newsletters, Postcards. 

Let's see the difference between Direct marketing and Digital Marketing.-

Digital Marketing is the promotion of brands, products, and services through a large variety of digital media channels and social media such as Facebook, Twitter, Linkedin, Google Plus, Instagram, and PPC. In the world of technology, digital marketing services are changing the face of business which has a significant impact on how the consumer behave socially and how we do business so that we adapt the era of marketing and communication without any fear of losing them.

Digital Marketing is the most modern way of marketing your business. It brings in positive impact over direct marketing. Digital Marketing Service give your business to larger audience exposure at an affordable price, unlike traditional marketing.

The benefit of Digital Marketing are:-

Global reach
Lower cost
Excellent results
Improved conversion rates
Increase Revenue
Drives traffic
Directly connected to customers
High ROI conversion rate

Search Engine Optimization is arguably the most cost-effective digital marketing technique, but also the most challenging to get it right. A focused element of an overall holistic approach to driving customers to your business via online platforms. In other words, marketing the modern way.
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